Established 2026

Performance coaching
for the everyday athlete.

Merging functional nutrition with human-centric training.

The Approach

"Eat with purpose, train like a human, and run with a community that sees you."

Most coaching models assume you have infinite time. LHC Collective is the adaptive alternative—expert guidance that prioritizes the person as much as the performance.

01 / Adaptive Logic

Plans that flex with life. No robotic templates.

02 / Culinary Edge

Metabolic fueling. Chef-inspired recipes. Performance food that supports your life balance.

The Founder — Brian Contreras

Wellness heritage meets real-world grit.

After 20 years leading elite culinary teams, I’m democratizing that expertise. I coach from the shared reality of the journey as a father and athlete.

20+ Years Food and Beverage Mastery
ISSA Certified Running and Nutrition Coach

Integrated Coaching

The Signature Offerings

The Collective Standard

The Collective

Recommended

Monthly Partnership.

Adaptive coaching, weekly check-ins, and culinary-led metabolic fueling strategies.

$199 / mo

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Holistic Athlete

Concierge Access.

Bespoke high-touch coaching: daily plan adjustments, custom meal plans, and 1-on-1 calls.

$349 / mo

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The Foundation

Strategic Roadmap.

Professional nutritional profile and a fixed 16-week training block for self-sufficient athletes.

$179one-time fee

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A La Carte Interventions

Nutrition

Nutrition Strategy
$149

• One-time consultation with self-guided structure.

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Nutrition

Nourish Monthly
$129

• Monthly check-ins and personalized coaching.

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Run Coaching

Running Foundations
$149

• Self-guided 16-week training plan.

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Run Coaching

Active Progression
$129

• Personalized plan with monthly check-ins.

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Contact

Start the
conversation.

I review every application personally. Expect a response within 24 hours.